TOOLS

AI Visibility Checker

The AI Visibility Checker scans any website and shows whether ChatGPT, Claude, Perplexity and Google’s AI Overviews can actually crawl it, read it, and cite it. Enter a URL and it runs about 40 checks across five pillars, then returns a 0–100 score with a prioritised, evidence-backed fix list — free, in under a minute.

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What this includes

  • 01

    Whether GPTBot, ClaudeBot, PerplexityBot and the rest can actually reach your pages. The report checks what robots.txt says, then runs a live user-agent probe to catch CDNs and WAFs that silently block AI crawlers regardless of what robots.txt promises — the single highest-value check in the audit.

  • 02

    Whether your real content sits in the raw HTML a crawler receives, or is hidden behind client-side JavaScript, logins, or interstitials. Most AI crawlers never execute JavaScript, so content that only appears after a client-side render is invisible to them no matter how good the writing is.

  • 03

    Whether a machine can tell what your site is and who publishes it, from JSON-LD, organisation details, and consistent brand naming across the site.

  • 04

    Whether the writing itself is shaped so a model can lift a correct, attributable answer out of it — direct answers, real lists and tables, visible dates, and named authors, not just clean HTML.

  • 05

    The baseline technical signals — canonical tags, a declared sitemap, unique titles — that keep any crawler, AI or otherwise, oriented on your site.

Built with

  • Live crawler-access probe (GPTBot, ClaudeBot, PerplexityBot and more)
  • Content accessibility and JavaScript-rendering check
  • Structured data and entity verification
  • Answer-readiness analysis
  • Machine hygiene baseline
  • Off-site AI knowledge signals (Wikidata, Wikipedia, Common Crawl)
  • Public, shareable report — no signup required

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